When Sascha and Monique Menesi immigrated to the United States, they longed for the German-style breads they were accustomed to enjoying. So, Monique began making her own bread mixes, often in large batches, so they could bake themselves a daily loaf without the hassle of combining all the ingredients—and suddenly, a business was born.

Toby's creates protein-rich tofu dips and spreads and delicious dressings, using organic, Non-GMO ingredients, sourced from local, independent farmers and food producers.

Less than content with the soy candles they found on the market, the Morris family decided they could do better. "We wanted to create a super clean candle with actual health benefits," says Bee Lucia Co-Founder Jameson Morris. So, he and his mother, sister and grandmother got to work.